CONTENT CREATION.

CG Master Academy (CGMA) provides industry-relevant instruction on the entire spectrum of entertainment production, like VFX/Films, animation, and more. I was first brought on to the team to plan a marketing content strategy and calendar. CGMA already had endless video and photo content, so I created blogs and infographics. I maintained this content calendar through Notion, which required lots of communication with the entire CGMA marketing team. I eventually took over social media content as well.

Overtime, I took on additional responsibilities such as writing and scheduling newsletters, consulting on webinar promotion, taking over student outreach on behalf of the marketing team, and writing on-brand copy for the website.

In late 2022, CGMA was acquired by Domestika, the largest online learning community for creatives. This partnership required lots of copywriting, from a complete website refresh to newsletters to promotional video scripts. I began writing content for Domestika, as well as their affiliate Awwwards Masterclasses. The nature of this work is internal, so please inquire to learn more.